National Social Marketing Centre

• Health inequalities among children under five have barely improved in the past decade despite more than £10bn of government investment, research has shown.

• The NHS Confederation has said that smoking is the most crucial health challenge facing the NHS

Public Finance
Children's health gap 'has widened'
http://www.publicfinance.co.uk/news/2010/02/childrens-health-gap-has-widened/

Medical News
Smoking 'most Crucial Health Challenge Facing The NHS'
http://www.medicalnewstoday.com/articles/178066.php