About us

Established by Government in 2006, we are the centre of excellence for social marketing and behaviour change in the UK.

Our mission: to maximise the effectiveness of behaviour change programmes.

We do this for organisations through strategic analysis, advice, support and training across all levels of the social marketing process.

Leaders in our field, we draw on expertise from around the world and adapt it to meet the needs of UK and international audiences.

A crucial role...

The NSMC plays a crucial role in raising the standard of social marketing in public health, in the UK and abroad.
Dr Fiona Adshead, formerly of WHO and Deputy Chief Medical Officer for England.
Online training

Click here for more information on our new online training course.
LinkedIn & Twitter

Follow @The_NSMC

Latest News & Events

1 February 2012

Parenting classes or schools - where should we invest?

Really interesting analysis programme on the BBC Radio 4 on Monday night - looking at what makes an effective school.

17 January 2012

Behaviour Change and Corporate Social Responsibility Academy & Conference

Building on the success of our Social Marketing Summer Schools, The NSMC Behaviour Change and Corporate Social Responsibility Academy & Conference will be held on 26 - 27 March 2012 at 15 Hatfields in London.

2 December 2011