Working to realise the potential of social marketing...

Planning Guide and Toolbox

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toolbox_thumbnailThe NSMC and Department of Health have just launched an online Social Marketing Planning Guide and Toolbox.

This practical planning guide seeks to help you to develop and deliver effective solutions to behavioural challenges, drawing on best practice in social marketing. The guide sets out six key stages to the social marketing planning process: a broad framework for you to work within as you develop an approach that suits your needs.

Click here to visit the Planning Guide and Toolbox.

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Amy Jo Newlun  - Thank you for your guidance   |216.255.0.xxx |2010-03-14 00:48:17
I just signed-up on your site, and your information is incredible. Even though
I've only scratched the surface of the tools you have available, I am dedicated
to your mission of diffusing social marketing as an accepted, respected social
change and societal marketing tool. Thank you so much for sharing this
information. I am a marketing graduate student, and your information/website is
an invaluable tool in my growth and development. KUDOS to your team.
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